SEO Blog - Resources - seoClarity (26)

Ask the SEO Expert: Ryan D'Souza

By Chris Sachs on August 11, 2020

Ryan D’Souza has an impressive SEO journey stemming from his background in financial services. What began as a path toward investment banking turned out to be a marketing and SEO career with impressiv...

Ask the SEO Expert: Jeff Smith

By Chris Sachs on August 11, 2020

If you work in the SEO or tech industry in Austin, you've likely heard of Jeff Smith. As a veteran of the industry, Jeff has seen startups and large enterprise brands flourish in their SEO program und...

Perform a Content Audit in 7 Simple Steps

By Tyson Braun on August 5, 2020

A content audit is a dreaded (yet crucial!) part of SEO. I get it: You’d prefer to avoid this at all cost. Content audits consume so much time, after all. Not to mention that analyzing content perform...

Creating a Content Strategy to Win Against Any Competitor [WEBINAR]

By Greg Harris on August 5, 2020

Welcome to Competitive Content: Creating a Content Strategy to Win Against Any Competitor, a joint webinar co-sponsored by seoClarity and eZdia, featuring Mark Traphagen, Vice President for Training a...

Top Ways to Increase Site Traffic According to SEOs [Survey Results]

By Mark Traphagen on July 30, 2020

In the deep ocean of SEO data, knowing where to be actionable can feel a little like treading water in a choppy sea.

Traditional Rank Tracking is Broken: The New Way to Track Rankings With Visibility Share

By Mitul Gandhi on July 30, 2020

We as SEOs know that the SERP is far from what it used to be. Remember the days of the 10 blue links, where search results were completely text-based and there was a direct correlation between rank po...

Ask the SEO Expert: Julia Wisniewski Stewart

By Tania German on July 30, 2020

Julia Wisniewski Stewart is one of our in-house SEO experts and is a leader of our Client Success team. She has worked in SEO for over a decade alongside a variety of teams in the space - from global ...

Operationalizing Global Clients’ SEO Strategies

By Danny Culafic on July 29, 2020

At seoClarity, we work with clients in various industries to implement the idea of search experience optimization at their company.

SEO Data for Data Scientists: Demonstrating the Power of seoClarity

By Dustin Duncan on July 10, 2020

SEO is a constantly changing industry, and with new SOPs and deliverables, that means new positions to hire for, too. Within the past few years, data science has become prominent in SEO. And it makes ...

All-Star Cast of SEOs: Building a Winning In-House SEO Team

By Chris Sachs on July 10, 2020

You may be reading this because you are ready to hire someone for SEO. If you’re trying to build an in-house SEO team but don’t know where to start, you’re in the right place.

Want to Earn High-Quality Backlinks? Here’s What You Need to Know.

By Jack Gillen on July 7, 2020

We say it time and time again: authority is a crucial part of increasing your search visibility on the SERP — and earning high-quality backlinks is a great way to build that authority.

Buying an SEO Platform: What to Expect When it Comes to Historical Data

By Andrew Klein on July 1, 2020

The SEO platform you choose needs to give you easy access to your historical ranking data for multiple reasons, but maybe most importantly: in case you ever want to switch to another platform or tool ...

Featured Snippet Update: Reporting, Traffic, and Implications (Research Included)

By Kalpesh Guard on June 30, 2020

On January 22, 2020, Google announced a change in how the Featured Snippet works: A webpage that is shown in Google's Featured Snippet will no longer appear on page one of the SERP a second time.

Machine Learning and SEO: What Smart Computers Mean for the Future of SEO

By Mitul Gandhi on June 29, 2020

When you think about it, few things in the digital landscape have remained unchanged over the last couple of years.

Using Keyword Mapping to Visualize the Buyer Journey and Improve Your SEO

By Mitul Gandhi on June 29, 2020

A common mistake SEOs make when they do keyword research is assume that as long as their content matches the search query, it will satisfy their audience's needs and rank on the search engine results ...

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