Blog https://www.seoclarity.net/blog Discover some of the most effective SEO strategies that enterprise companies must prioritize. Manage the challenges and gain the insights for solutions to boost your overall search visibility. en-us Thu, 08 Dec 2022 16:38:38 GMT 2022-12-08T16:38:38Z en-us Rated People Secures More Dev Resources with ClarityAutomate https://www.seoclarity.net/blog/case-study/rated-people-proves-roi-faster-with-clarityautomate-page-optimizer <div class="hs-featured-image-wrapper"> <a href="https://www.seoclarity.net/blog/case-study/rated-people-proves-roi-faster-with-clarityautomate-page-optimizer" title="" class="hs-featured-image-link"> <img src="https://www.seoclarity.net/hubfs/Miscellaneous%20Covers_NOV%202022_BLOG_Rated%20People.jpg" alt="Rated People Secures More Dev Resources with ClarityAutomate" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p><a href="https://www.ratedpeople.com/"><span>Rated People</span></a> is the UK’s top online marketplace for connecting homeowners with tradespeople.</p> <div class="hs-featured-image-wrapper"> <a href="https://www.seoclarity.net/blog/case-study/rated-people-proves-roi-faster-with-clarityautomate-page-optimizer" title="" class="hs-featured-image-link"> <img src="https://www.seoclarity.net/hubfs/Miscellaneous%20Covers_NOV%202022_BLOG_Rated%20People.jpg" alt="Rated People Secures More Dev Resources with ClarityAutomate" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p><a href="https://www.ratedpeople.com/"><span>Rated People</span></a> is the UK’s top online marketplace for connecting homeowners with tradespeople.</p> <img src="https://track.hubspot.com/__ptq.gif?a=1291678&amp;k=14&amp;r=https%3A%2F%2Fwww.seoclarity.net%2Fblog%2Fcase-study%2Frated-people-proves-roi-faster-with-clarityautomate-page-optimizer&amp;bu=https%253A%252F%252Fwww.seoclarity.net%252Fblog&amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "> Case Study SEO Automation Fri, 02 Dec 2022 14:14:00 GMT mmack@seoclarity.net (Mary Kate Mack) https://www.seoclarity.net/blog/case-study/rated-people-proves-roi-faster-with-clarityautomate-page-optimizer 2022-12-02T14:14:00Z What, How, and Why for Review Schema https://www.seoclarity.net/blog/review-schema/ <div class="hs-featured-image-wrapper"> <a href="https://www.seoclarity.net/blog/review-schema/" title="" class="hs-featured-image-link"> <img src="https://www.seoclarity.net/hubfs/20221122_seoClarityBlog_Review%20Schema%20%281%29.png" alt="What, How, and Why for Review Schema" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p>What's the first thing you notice on this SERP listing?&nbsp;</p> <div class="hs-featured-image-wrapper"> <a href="https://www.seoclarity.net/blog/review-schema/" title="" class="hs-featured-image-link"> <img src="https://www.seoclarity.net/hubfs/20221122_seoClarityBlog_Review%20Schema%20%281%29.png" alt="What, How, and Why for Review Schema" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p>What's the first thing you notice on this SERP listing?&nbsp;</p> <img src="https://track.hubspot.com/__ptq.gif?a=1291678&amp;k=14&amp;r=https%3A%2F%2Fwww.seoclarity.net%2Fblog%2Freview-schema%2F&amp;bu=https%253A%252F%252Fwww.seoclarity.net%252Fblog&amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "> Technical SEO SEO Tue, 22 Nov 2022 18:14:15 GMT mtraphagen@seoclarity.net (Mark Traphagen) https://www.seoclarity.net/blog/review-schema/ 2022-11-22T18:14:15Z Top Enterprise SEO Platforms: The Best of the Best https://www.seoclarity.net/blog/best-seo-platforms <div class="hs-featured-image-wrapper"> <a href="https://www.seoclarity.net/blog/best-seo-platforms" title="" class="hs-featured-image-link"> <img src="https://www.seoclarity.net/hubfs/Ask%20%26%20Answer%20Covers%20v1.0_Top%20SEO%20Platforms.jpg" alt="Ask &amp; Answer Covers v1.0_Top SEO Platforms" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p>With so many options on the market, choosing an SEO platform means striking the right balance between cost, efficiency, and every capability to fit your business needs.</p> <div class="hs-featured-image-wrapper"> <a href="https://www.seoclarity.net/blog/best-seo-platforms" title="" class="hs-featured-image-link"> <img src="https://www.seoclarity.net/hubfs/Ask%20%26%20Answer%20Covers%20v1.0_Top%20SEO%20Platforms.jpg" alt="Ask &amp; Answer Covers v1.0_Top SEO Platforms" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p>With so many options on the market, choosing an SEO platform means striking the right balance between cost, efficiency, and every capability to fit your business needs.</p> <img src="https://track.hubspot.com/__ptq.gif?a=1291678&amp;k=14&amp;r=https%3A%2F%2Fwww.seoclarity.net%2Fblog%2Fbest-seo-platforms&amp;bu=https%253A%252F%252Fwww.seoclarity.net%252Fblog&amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "> Enterprise SEO Platform SEO Platform FAQs Mon, 31 Oct 2022 05:00:00 GMT tgerman@seoclarity.net (Tania German) https://www.seoclarity.net/blog/best-seo-platforms 2022-10-31T05:00:00Z Schema Markup Generator: Build Structured Data Without Developers https://www.seoclarity.net/blog/schema-markup-generator <div class="hs-featured-image-wrapper"> <a href="https://www.seoclarity.net/blog/schema-markup-generator" title="" class="hs-featured-image-link"> <img src="https://www.seoclarity.net/hubfs/Blog%20Covers%2004%20APR_Implementing%20Structured%20Data_BLOG.jpg" alt="Schema Markup Generator: Build Structured Data Without Developers" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p><a href="https://www.seoclarity.net/blog/pov-schema-17554/">Schema</a> is an absolute must-have in today’s SEO strategies. If you want to stand out in the search results and generate a meaningful CTR, then your pages need schema.</p> <div class="hs-featured-image-wrapper"> <a href="https://www.seoclarity.net/blog/schema-markup-generator" title="" class="hs-featured-image-link"> <img src="https://www.seoclarity.net/hubfs/Blog%20Covers%2004%20APR_Implementing%20Structured%20Data_BLOG.jpg" alt="Schema Markup Generator: Build Structured Data Without Developers" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p><a href="https://www.seoclarity.net/blog/pov-schema-17554/">Schema</a> is an absolute must-have in today’s SEO strategies. If you want to stand out in the search results and generate a meaningful CTR, then your pages need schema.</p> <img src="https://track.hubspot.com/__ptq.gif?a=1291678&amp;k=14&amp;r=https%3A%2F%2Fwww.seoclarity.net%2Fblog%2Fschema-markup-generator&amp;bu=https%253A%252F%252Fwww.seoclarity.net%252Fblog&amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "> Technical SEO Mon, 17 Oct 2022 14:23:00 GMT tbraun@seoclarity.net (Tyson Braun) https://www.seoclarity.net/blog/schema-markup-generator 2022-10-17T14:23:00Z A Look at Product Schema for Ecommerce SEO https://www.seoclarity.net/blog/product-schema-seo <div class="hs-featured-image-wrapper"> <a href="https://www.seoclarity.net/blog/product-schema-seo" title="" class="hs-featured-image-link"> <img src="https://www.seoclarity.net/hubfs/Blog%20Covers%2001%20JAN_Product%20and%20Review%20Schema.jpg" alt="A Look at Product Schema for Ecommerce SEO" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p>The Covid-19 pandemic impacted many aspects of our lives, including how we shop for items and explore potential marketplaces.</p> <div class="hs-featured-image-wrapper"> <a href="https://www.seoclarity.net/blog/product-schema-seo" title="" class="hs-featured-image-link"> <img src="https://www.seoclarity.net/hubfs/Blog%20Covers%2001%20JAN_Product%20and%20Review%20Schema.jpg" alt="A Look at Product Schema for Ecommerce SEO" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p>The Covid-19 pandemic impacted many aspects of our lives, including how we shop for items and explore potential marketplaces.</p> <img src="https://track.hubspot.com/__ptq.gif?a=1291678&amp;k=14&amp;r=https%3A%2F%2Fwww.seoclarity.net%2Fblog%2Fproduct-schema-seo&amp;bu=https%253A%252F%252Fwww.seoclarity.net%252Fblog&amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "> Technical SEO Ecommerce SEO SEO Thu, 13 Oct 2022 14:20:00 GMT hchong@seoclarity.net (Henry Chong) https://www.seoclarity.net/blog/product-schema-seo 2022-10-13T14:20:00Z Types of Schema Markup in SEO: Picking the Right Structured Data for Your Page https://www.seoclarity.net/blog/types-of-schema-in-seo <div class="hs-featured-image-wrapper"> <a href="https://www.seoclarity.net/blog/types-of-schema-in-seo" title="" class="hs-featured-image-link"> <img src="https://www.seoclarity.net/hubfs/Blog%20Covers%2007%20JULY_Choosing%20the%20Right%20Schema-1.jpg" alt="Types of Schema Markup in SEO: Picking the Right Structured Data for Your Page" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p>Adding schema markup to your pages can offer great benefits to users and search engines alike.</p> <p>Unfortunately, we’ve seen many brands implement the wrong schema type who have then had to undo their work across multiple pages.</p> <div class="hs-featured-image-wrapper"> <a href="https://www.seoclarity.net/blog/types-of-schema-in-seo" title="" class="hs-featured-image-link"> <img src="https://www.seoclarity.net/hubfs/Blog%20Covers%2007%20JULY_Choosing%20the%20Right%20Schema-1.jpg" alt="Types of Schema Markup in SEO: Picking the Right Structured Data for Your Page" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p>Adding schema markup to your pages can offer great benefits to users and search engines alike.</p> <p>Unfortunately, we’ve seen many brands implement the wrong schema type who have then had to undo their work across multiple pages.</p> <img src="https://track.hubspot.com/__ptq.gif?a=1291678&amp;k=14&amp;r=https%3A%2F%2Fwww.seoclarity.net%2Fblog%2Ftypes-of-schema-in-seo&amp;bu=https%253A%252F%252Fwww.seoclarity.net%252Fblog&amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "> Technical SEO SEO Tue, 11 Oct 2022 20:14:00 GMT tbraun@seoclarity.net (Tyson Braun) https://www.seoclarity.net/blog/types-of-schema-in-seo 2022-10-11T20:14:00Z Schema Markup for Real Estate & Property Listings https://www.seoclarity.net/blog/structured-data-for-real-estate-listings <div class="hs-featured-image-wrapper"> <a href="https://www.seoclarity.net/blog/structured-data-for-real-estate-listings" title="" class="hs-featured-image-link"> <img src="https://www.seoclarity.net/hubfs/Blog%20Covers%2012%20DEC_Schema%20Markup%20for%20Real%20Estate.jpg" alt="Schema Markup for Real Estate &amp; Property Listings" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p>The real estate industry has seen tumultuous changes as a result of the COVID-19 pandemic.</p> <p>Take buying a home: what was once an in-person experience has shifted to the digital world with virtual tours and online open house confirmations.</p> <div class="hs-featured-image-wrapper"> <a href="https://www.seoclarity.net/blog/structured-data-for-real-estate-listings" title="" class="hs-featured-image-link"> <img src="https://www.seoclarity.net/hubfs/Blog%20Covers%2012%20DEC_Schema%20Markup%20for%20Real%20Estate.jpg" alt="Schema Markup for Real Estate &amp; Property Listings" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p>The real estate industry has seen tumultuous changes as a result of the COVID-19 pandemic.</p> <p>Take buying a home: what was once an in-person experience has shifted to the digital world with virtual tours and online open house confirmations.</p> <img src="https://track.hubspot.com/__ptq.gif?a=1291678&amp;k=14&amp;r=https%3A%2F%2Fwww.seoclarity.net%2Fblog%2Fstructured-data-for-real-estate-listings&amp;bu=https%253A%252F%252Fwww.seoclarity.net%252Fblog&amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "> SEO Strategy Technical SEO SEO Fri, 07 Oct 2022 16:16:00 GMT dduncan@seoclarity.net (Dustin Duncan) https://www.seoclarity.net/blog/structured-data-for-real-estate-listings 2022-10-07T16:16:00Z Testing Structured Data: Does FAQ Schema Increase CTR? https://www.seoclarity.net/blog/faq-schema-ctr-test <div class="hs-featured-image-wrapper"> <a href="https://www.seoclarity.net/blog/faq-schema-ctr-test" title="" class="hs-featured-image-link"> <img src="https://www.seoclarity.net/hubfs/September%20Covers_BLOG_FAQ%20Schema.jpg" alt="Testing Structured Data: Does FAQ Schema Increase CTR?" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p>If you’ve been building structured data using our <a href="https://chrome.google.com/webstore/detail/schema-builder-for-struct/klohjdodjjeocpbpadmkcndjoadijgjg"><span>schema builder tool</span></a>, you’ve joined a community of thousands of users who have captured greater search visibility with ease.</p> <div class="hs-featured-image-wrapper"> <a href="https://www.seoclarity.net/blog/faq-schema-ctr-test" title="" class="hs-featured-image-link"> <img src="https://www.seoclarity.net/hubfs/September%20Covers_BLOG_FAQ%20Schema.jpg" alt="Testing Structured Data: Does FAQ Schema Increase CTR?" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p>If you’ve been building structured data using our <a href="https://chrome.google.com/webstore/detail/schema-builder-for-struct/klohjdodjjeocpbpadmkcndjoadijgjg"><span>schema builder tool</span></a>, you’ve joined a community of thousands of users who have captured greater search visibility with ease.</p> <img src="https://track.hubspot.com/__ptq.gif?a=1291678&amp;k=14&amp;r=https%3A%2F%2Fwww.seoclarity.net%2Fblog%2Ffaq-schema-ctr-test&amp;bu=https%253A%252F%252Fwww.seoclarity.net%252Fblog&amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "> Technical SEO Wed, 05 Oct 2022 14:26:00 GMT mmack@seoclarity.net (Mary Kate Mack) https://www.seoclarity.net/blog/faq-schema-ctr-test 2022-10-05T14:26:00Z How to Audit Canonical Tags at Scale https://www.seoclarity.net/blog/audit-canonical-tags-in-two-steps <div class="hs-featured-image-wrapper"> <a href="https://www.seoclarity.net/blog/audit-canonical-tags-in-two-steps" title="" class="hs-featured-image-link"> <img src="https://www.seoclarity.net/hubfs/SEO%20Issues%20Covers%20v1.1_BLOG_Audit%20Canonical%20Tags.jpg" alt="How to Audit Canonical Tags at Scale" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p>Technical issues with a canonical tag prevent it from serving its purpose.</p> <p>That being: informing Google or other search engines which page is the preferred version out of a group of similar pages.</p> <div class="hs-featured-image-wrapper"> <a href="https://www.seoclarity.net/blog/audit-canonical-tags-in-two-steps" title="" class="hs-featured-image-link"> <img src="https://www.seoclarity.net/hubfs/SEO%20Issues%20Covers%20v1.1_BLOG_Audit%20Canonical%20Tags.jpg" alt="How to Audit Canonical Tags at Scale" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p>Technical issues with a canonical tag prevent it from serving its purpose.</p> <p>That being: informing Google or other search engines which page is the preferred version out of a group of similar pages.</p> <img src="https://track.hubspot.com/__ptq.gif?a=1291678&amp;k=14&amp;r=https%3A%2F%2Fwww.seoclarity.net%2Fblog%2Faudit-canonical-tags-in-two-steps&amp;bu=https%253A%252F%252Fwww.seoclarity.net%252Fblog&amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "> Technical SEO SEO Fri, 30 Sep 2022 12:58:33 GMT suraj@seoclarity.net (Suraj Lalchandani) https://www.seoclarity.net/blog/audit-canonical-tags-in-two-steps 2022-09-30T12:58:33Z How to Forecast Organic Traffic by Improved CTR [Excel Sheet] https://www.seoclarity.net/blog/excel-sheet-to-forecast-organic-traffic <div class="hs-featured-image-wrapper"> <a href="https://www.seoclarity.net/blog/excel-sheet-to-forecast-organic-traffic" title="" class="hs-featured-image-link"> <img src="https://www.seoclarity.net/hubfs/Blog%20Covers%2009%20SEP_Forecast%20Organic%20Traffic.png" alt="How to Forecast Organic Traffic by Improved CTR [Excel Sheet]" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p>It's hard to accurately forecast these days. With rapidly evolving SERPs, click-through rates have declined significantly — especially for top positions. &nbsp;</p> <div class="hs-featured-image-wrapper"> <a href="https://www.seoclarity.net/blog/excel-sheet-to-forecast-organic-traffic" title="" class="hs-featured-image-link"> <img src="https://www.seoclarity.net/hubfs/Blog%20Covers%2009%20SEP_Forecast%20Organic%20Traffic.png" alt="How to Forecast Organic Traffic by Improved CTR [Excel Sheet]" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p>It's hard to accurately forecast these days. With rapidly evolving SERPs, click-through rates have declined significantly — especially for top positions. &nbsp;</p> <img src="https://track.hubspot.com/__ptq.gif?a=1291678&amp;k=14&amp;r=https%3A%2F%2Fwww.seoclarity.net%2Fblog%2Fexcel-sheet-to-forecast-organic-traffic&amp;bu=https%253A%252F%252Fwww.seoclarity.net%252Fblog&amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "> Thu, 29 Sep 2022 20:52:31 GMT gmarroquin@seoclarity.net (Gina Marroquin) https://www.seoclarity.net/blog/excel-sheet-to-forecast-organic-traffic 2022-09-29T20:52:31Z