Our score considers multiple ranking factors to help you quickly and accurately prioritize target keywords and pages that will drive organic search traffic.
Find search queries with top-ranking potential and prioritize SEO campaigns based on low keyword competition in the top 10 results.
Get the full picture of your page's strength based on a diverse range of metrics to effectively optimize and discover opportunities.
Evaluate the entire scope of ranking potential with a keyword research tool that considers all ranking factors and gauges the effort needed to improve your page's performance in organic search results.
Leverage a robust machine learning algorithm and artificial intelligence within the platform to quickly determine your keyword difficulty from ranges of Easy, Medium, Hard, and Very Hard.
Assess your page's strength relative to top-ranking pages through a full search engine results page (SERP) analysis that considers overall page strength, SERP features, and more to prioritize optimal ranking opportunities.

Knowledge of the entire page's strength using machine learning algorithms based on billons of data points.
Validated by third-party statistical studies, it shows a .51 correlation to rankings.

Google's ranking methods are informed by sophisticated AI and machine learning analysis — and so is our Keyword Difficulty Score.
Built on the Clarity Grid infrastructure and fueled by billions of data points from our Research Grid, it goes beyond the number of backlinks most most keyword difficulty checkers work from.
Page Strength evaluates everything from topical authority and keyword intent to backlinks, trends, volatility, search volume, and so much more.