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Mitul Gandhi

As a longtime data-driven serial entrepreneur, information architect and SEO veteran, Mitul has developed a blend of vast technical expertise and intense marketing insight. His variety of experience, gained in positions in in-house SEO, search marketing, and software development, affords him the ability to efficiently assess how to use software tools to meet challenges and drive ROI. As the Co-Founder and Chief Architect of seoClarity, Mitul currently oversees day-to-day operations, and provides strategic direction to all departments. His well of knowledge includes 10+ years of consulting experience with Fortune 500 and top Internet retailers concerning online search marketing. He has several patents pending for analyzing cause and effect in SEO. Mitul holds an MBA in direct marketing from Rochester Institute of Technology. Additionally, he has spoken at conferences in the United States and the U.K., including SES, SMX and Pubcon. He has also been quoted in MSN Money, USA Today, Time Online, Search Engine Watch, Search Engine Land and Web Pro News.

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Author's Posts

Google’s SGE vs Regular SERPs: Real Estate Research Study - Featured Image

Google’s SGE vs Regular SERPs: Real Estate Research Study

By Mitul Gandhi on January 15, 2024

Ask any enterprise SEO what’s keeping them up at night and the answer is likely, “answering questions from executives about SGE.”

User Intent Analysis for SEO: A Complete Guide + How to Scale - Featured Image

User Intent Analysis for SEO: A Complete Guide + How to Scale

By Mitul Gandhi on November 6, 2023

Despite following a well-defined keyword research process, I often see SEOs, content writers, and marketers take an ineffective approach to keyword research.

seoClarity Page Strength Score's Correlation to SEO Rankings - Featured Image

seoClarity Page Strength Score's Correlation to SEO Rankings

By Mitul Gandhi on October 10, 2023

As an enterprise SEO, you likely have countless keywords to target, but minimal time and resources. To maximize the ROI of your efforts, it’s crucial to prioritize keywords based on how difficult it w...

Evolution of the Google SERPs: New and Notable Search Features - Featured Image

Evolution of the Google SERPs: New and Notable Search Features

By Mitul Gandhi on August 8, 2023

The Google search engine results pages (SERPs) continue to get more complex and visual with hundreds of new SERP features.

Solve the Challenge of Internal Linking At Scale Using AI - Featured Image

Solve the Challenge of Internal Linking At Scale Using AI

By Mitul Gandhi on June 19, 2023

Internal links are the primary means by which search engines discover pages when crawling a site.

Should SEOs Give Bing Another Look? - Featured Image

Should SEOs Give Bing Another Look?

By Mitul Gandhi on May 25, 2023

For years, Bing has been overshadowed by Google, with SEO professionals primarily focusing their efforts on optimizing for the search giant.

The Future of Enterprise SEO: seoClarity AI Day - Featured Image

The Future of Enterprise SEO: seoClarity AI Day

By Mitul Gandhi on May 23, 2023

At seoClarity, every endeavor we undertake is driven by the desire to overcome our clients’ challenges. The integration of AI into the realm of SEO is no exception.

GA4 is Coming VERY Soon: Here's How to Prepare - Featured Image

GA4 is Coming VERY Soon: Here's How to Prepare

By Mitul Gandhi on March 16, 2023

The Google-mandated switch from Universal Analytics (UA) to Google Analytics 4 (GA4) is fast-approaching with a deadline of July 1, 2023.

Introducing Research Grid API: Unfettered Access to the Deepest Keyword and URL Data - Featured Image

Introducing Research Grid API: Unfettered Access to the Deepest Keyword and URL Data

By Mitul Gandhi on February 17, 2023

We often hear from enterprise SEOs and tool developers who can only dream of access to rich keyword and URL data beyond what their current solution provides.

Introducing Clarity 360™: The World’s First SEO Intelligence Cloud - Featured Image

Introducing Clarity 360™: The World’s First SEO Intelligence Cloud

By Mitul Gandhi on February 15, 2023

SEOs are drowning in data—data that is fragmented, inconsistent, and contains gaps.

Introducing True Demand™: The Most Accurate Alternative to Google’s Keyword Search Volume - Featured Image

Introducing True Demand™: The Most Accurate Alternative to Google’s Keyword Search Volume

By Mitul Gandhi on February 14, 2023

Marketers have long relied on Google Ads Keyword Planner as a source for search volume data, but many have noticed concerning discrepancies.

Introducing Traffic Mix Analysis: Analyze How SEO Stacks Up Against All Other Channels - Featured Image

Introducing Traffic Mix Analysis: Analyze How SEO Stacks Up Against All Other Channels

By Mitul Gandhi on February 13, 2023

When it comes to reporting on organic performance, enterprise SEOs go head-to-head with other traffic channels.

Google’s History of Monetizing Search - Featured Image

Google’s History of Monetizing Search

By Mitul Gandhi on September 20, 2022

If your business depends on driving traffic from search, Google may no longer be your friend. They likely have become your competitor …

Worried About Google’s Helpful Content Update? Don’t Be If... - Featured Image

Worried About Google’s Helpful Content Update? Don’t Be If...

By Mitul Gandhi on August 24, 2022

Google has long-prioritized the search experience. Every year it has released several algorithm updates to tackle spam and poor-quality results like Panda and Penguin. Nearly two years ago, the search...

Are Targeted Ads Ruining Christmas? [Survey] - Featured Image

Are Targeted Ads Ruining Christmas? [Survey]

By Mitul Gandhi on December 16, 2021

Keeping your loved ones' gifts a secret is all part of the Christmas magic, but have you also been noticing that it’s getting harder and harder to keep them a surprise?