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Mitul Gandhi

As a longtime data-driven serial entrepreneur, information architect and SEO veteran, Mitul has developed a blend of vast technical expertise and intense marketing insight. His variety of experience, gained in positions in in-house SEO, search marketing, and software development, affords him the ability to efficiently assess how to use software tools to meet challenges and drive ROI. As the Co-Founder and Chief Architect of seoClarity, Mitul currently oversees day-to-day operations, and provides strategic direction to all departments. His well of knowledge includes 10+ years of consulting experience with Fortune 500 and top Internet retailers concerning online search marketing. He has several patents pending for analyzing cause and effect in SEO. Mitul holds an MBA in direct marketing from Rochester Institute of Technology. Additionally, he has spoken at conferences in the United States and the U.K., including SES, SMX and Pubcon. He has also been quoted in MSN Money, USA Today, Time Online, Search Engine Watch, Search Engine Land and Web Pro News.

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Author's Posts

Using Keyword Mapping to Visualize the Buyer Journey and Improve Your SEO - Featured Image

Using Keyword Mapping to Visualize the Buyer Journey and Improve Your SEO

By Mitul Gandhi on June 29, 2020

A common mistake SEOs make when they do keyword research is assume that as long as their content matches the search query, it will satisfy their audience's needs and rank on the search engine results ...

3 Common Search Engine Indexing Problems - Featured Image

3 Common Search Engine Indexing Problems

By Mitul Gandhi on June 25, 2020

You've created great content for your site and are ready to provide value to your users. There's just one problem: your content isn't being indexed properly, which means searchers can't find your web ...

Conducting a Page Title Rewrite Analysis - Featured Image

Conducting a Page Title Rewrite Analysis

By Mitul Gandhi on June 23, 2020

When you write an optimized title for your web page, you may think it has no chance of changing unless you go back to update it.

State of the Enterprise SEO Industry - Featured Image

State of the Enterprise SEO Industry

By Mitul Gandhi on December 11, 2019

It’s no understatement to say that the SEO industry changes at an unbelievable pace.

Why Keyword Rankings Aren't the Most Important SEO Metric - Featured Image

Why Keyword Rankings Aren't the Most Important SEO Metric

By Mitul Gandhi on November 6, 2019

Sadly, SEOs regularly have to endure two difficult conversations about keyword rankings.

5 Modern Keyword Research Techniques You Must Consider - Featured Image

5 Modern Keyword Research Techniques You Must Consider

By Mitul Gandhi on August 29, 2019

Keyword research is the undeniable foundation of search engine optimization and creating content.

The Best Two Website Taxonomy Methods to Boost SEO - Featured Image

The Best Two Website Taxonomy Methods to Boost SEO

By Mitul Gandhi on August 13, 2019

Here's a common dilemma for you: is it better to create a single, long page of content that would exhaust a topic completely? Or is it better to break it into many shorter pieces of content instead?

What Users Want: Dissecting the Challenge of Matching User Intent to Keywords - Featured Image

What Users Want: Dissecting the Challenge of Matching User Intent to Keywords

By Mitul Gandhi on June 27, 2019

Do you want to know the secret to ranking well today? Pay more attention to the user intent.

Research Study: Significant Increase in Google Images Within SERPs - Featured Image

Research Study: Significant Increase in Google Images Within SERPs

By Mitul Gandhi on April 23, 2019

With three confirmed algorithm updates this year alone, a recent, sizable deindexing bug, and numerous small tremors in the SERPs, there is never a dull moment for SEOs. Yet, beyond these updates, act...

It's Not Magic, It's AI: Mesmerize Your Audience With AI in Content Marketing - Featured Image

It's Not Magic, It's AI: Mesmerize Your Audience With AI in Content Marketing

By Mitul Gandhi on March 8, 2019

Content marketing has grown past overwhelming.

Research Study: Real Traffic Share of US Search Engines - Featured Image

Research Study: Real Traffic Share of US Search Engines

By Mitul Gandhi on February 20, 2019

Background Several clients recently asked me about the importance of different search engines. Some were worried about declines in traffic from X (Bing, Yahoo, etc.) and others wanted to know how rapi...

Going Above & Beyond Google Analytics in the Quest for Search Visibility - Featured Image

Going Above & Beyond Google Analytics in the Quest for Search Visibility

By Mitul Gandhi on February 12, 2019

Anyone new to SEO learns two things right away.

Key Factors to Evaluate in Keyword Ranking and Research Tools - Featured Image

Key Factors to Evaluate in Keyword Ranking and Research Tools

By Mitul Gandhi on November 5, 2018

In our work with enterprise clients from all over the world, one truth consistently reveals itself: the freshest data with the highest quality produces SEO successes. To drive results, enterprises mus...

Why SEO? 3 Strategies to Evangelize Your Enterprise - Featured Image

Why SEO? 3 Strategies to Evangelize Your Enterprise

By Mitul Gandhi on September 21, 2018

What's your biggest challenge as an enterprise SEO?

Get Out of the Red: How to Overcome Technical IT Debt for SEO - Featured Image

Get Out of the Red: How to Overcome Technical IT Debt for SEO

By Mitul Gandhi on September 18, 2018

As part of my role, I get to hear about what frustrates enterprise SEOs every day.