SEO Blog - Resources - seoClarity | Content Strategy (3)

Top US Charity Increases Organic Search Revenue by 29% YOY with Content Fusion

By Mary Kate Mack on January 21, 2021

A note about this case study: Our client is a top US nonprofit humanitarian organization. We have happily accommodated their request to anonymize the names of the people interviewed and their company.

Content at Scale Helps B2B SaaS Company With 116% Increase in Organic Traffic YOY

By Mary Kate Mack on November 25, 2020

A B2B SaaS company offering advanced martech solutions to enterprise-level clients sought to improve their traffic by scaling their content creation and content optimization output.

How Thirty Madison’s Content Investment Grew Traffic 191% YOY

By Mary Kate Mack on November 23, 2020

Thirty Madison, a human-first healthcare startup, is making specialized care and clinically-proven treatments accessible and affordable for everyone through condition-specific brands.

How a Global Hospitality Brand Created 5x Content for 800 Unique Pages

By Mary Kate Mack on November 11, 2020

A global hospitality brand needed to create more authoritative content for their 800 hotel locations.

What is Evergreen Content? A Definitive Guide to the Content Strategy.

By Jack Gillen on September 29, 2020

What is Evergreen Content? Evergreen content is content that continues to be relevant long after its initial publication. This means that the information it provides does not lose accuracy over time d...

8 Tricks to Creating Engaging Content

By Mary Kate Mack on September 1, 2020

Key Points The way you present information on a web page is equally important as the information itself. Pay attention to metrics like time on page, scroll depth, and shares to see how well optimized ...

Creating a Content Strategy to Win Against Any Competitor [WEBINAR]

By Greg Harris on August 5, 2020

Welcome to Competitive Content: Creating a Content Strategy to Win Against Any Competitor, a joint webinar co-sponsored by seoClarity and eZdia, featuring Mark Traphagen, Vice President for Training a...

Want to Earn High-Quality Backlinks? Here’s What You Need to Know.

By Jack Gillen on July 7, 2020

We say it time and time again: authority is a crucial part of increasing your search visibility on the SERP — and earning high-quality backlinks is a great way to build that authority.

How Does Ecommerce Personalization Affect SEO?

By Susan Connelly on June 1, 2020

Blame Netflix. We are truly entering a new era of SEO.

The Best Two Website Taxonomy Methods to Boost SEO

By Mitul Gandhi on August 13, 2019

Here's a common dilemma for you: is it better to create a single, long page of content that would exhaust a topic completely? Or is it better to break it into many shorter pieces of content instead?

Improve Search Visibility with These Powerful Answer Box Opportunities

By Ashley Obasi on May 3, 2019

SEOs looking to tackle a new challenge might consider Answer Box opportunities, a unique offering that provides a way to quickly discover keyword opportunities from Answer Boxes found in seoClarity's ...