Looking for alternatives to BrightEdge?
Maybe you've used BrightEdge in the past or are looking to make a switch to a different SEO platform — you've come to the right place.
Dive in to get an overview and alternatives to BrightEdge, and links to resources of comparisons to other SEO platforms in the marketplace.
What is BrightEdge?
BrightEdge is an enterprise SEO platform that helps digital marketers and SEOs create content marketing strategies to increase visibility, optimize their websites, and identify SEO opportunities and results as it relates to ROI.
BrightEdge provides users with research, rankings and recommendations that help you:
- Identify what customers are looking for
- Develop an effective content strategy that targets the right customers, guides them further down the sales funnel and keeps them engaged
- Boost the visibility of your social media campaigns
- Be visible in local SERPs
- Prioritize mobile users
BrightEdge Top Competitors
BrightEdge is one of the many platforms available on the market to help with search engine optimization.
If you’re evaluating top SEO platforms, BrightEdge competitors include:
There’s more information about those three competitors below.
Recommended Reading: SEO Platforms: What Are They, Which One Is Best, and What's the Value to a Business?
Conductor provides “beyond the platform” services that — similar to BrightEdge — uncover new customer insights, create performing content that earns organic traffic, and track overall SEO performance.
The Conductor Searchlight platform generates insights that inform strategic digital services (think content optimization and performance measurement).
And of course, their overall aim is to maximize the ROI of your SEO and content marketing investment.
Searchmetrics lets you spot global and local search opportunities, support decision making, and connect SEO with your marketing strategy. This, like the other BrightEdge competitors, all relates back to revenue.
The SEO platform allows you to optimize specifically for mobile, access millions of data points across 30 countries, and optimize web page performance with backlink analysis — among other things.
seoClarity (that's us!) centralizes data sets to create a single source of truth that allows our clients to simplify, structure, and scale their SEO within their organization.
We provide our clients with world-class SEO data, AI-driven insights, and now execution. As the only SEO platform to offer all SEO metrics and capabilities without artificial limitations, it solves the largest roadblock to SEO success: execution.
This next-gen automation platform makes it easier than ever to implement SEO fixes, deploy improvements, and test SEO ideas to achieve results faster.
Our platform seamlessly combines it all: content optimization, rank tracking, keyword research, analytics, backlink analysis and link management, dashboards for executive teams, out-of-this-world crawler and site audit capabilities, AI-driven content writing, and so much more.
seoClarity provides access to ranking data for any domain, sub-domain, URL, and backlink index, and we're the only SEO platform to offer unlimited competitive comparisons.
Looking to evaluate more solutions? Head over to our SEO tools comparison page.
There is no specific pricing on BrightEdge’s website, since they operate on a quote basis.
But, SEO platforms start at $3,000 per month.
Recommended Reading: What Does an SEO Platform Cost?
A Summary of BrightEdge Alternatives
As mentioned, BrightEdge alternatives include Conductor, Searchmetrics, and seoClarity. All of these SEO platforms are a fit to scale for large enterprise companies.
All of the BrightEdge alternatives do the following:
Provide comprehensive features that cover multiple angles of the SEO life-cycle
Have the capabilities to provide insights based on your organic search KPIs and metrics
Create actionable roadmaps
Search Engine Journal put together their own list of the top 4 enterprise SEO platforms, if you’re looking for a deeper dive into SEO tech.
The SEO marketing software industry also includes other BrightEdge alternatives that handle specific parts of the SEO life-cycle. For example, some SEO tools are designed for rank tracking, keyword research, site audit technology, etc.
These SEO tools include Moz, Semrush, Ahrefs, Siteimprove, Raven Tools, and others.
SEO Support and Services
As you evaluate SEO software, customer support and training is an important component for company-wide adoption.
SEO platforms designed for enterprises typically include live support and a dedicated Client Success Manager. They also offer SEO services with a team of experts that become an extension of your own team.
SEO tools, like Moz, Semrush, and Ahrefs mentioned above, typically offer online support through email, website chat, and video training.
SEO Software Evaluation Checklist
As you saw above, there’s a lot of information out there about the organic search martech tools!
To help you keep track of all the key players and compare the BrightEdge competitors side-by-side, use our free SEO Platforms RFP template.