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    Discover industry’s best advice, How-to’s, insights and improve your SEO skills

    Why Internal and External Links Are Important for SEO - Featured Image

    Why Internal and External Links Are Important for SEO

    In order to have a strong SEO strategy for your website, you’ll need to understand the differences between an internal link and an external link, and how they can improve your SEO strategy.
    How to Write the Perfect SEO Meta Description - Featured Image

    How to Write the Perfect SEO Meta Description

    What is a Meta Description? A meta description is a short snippet, a description tag in HTML, that summarizes a webpage’s content. On a search engine results page (SERP), the meta description appears ...
    Why Page Speed Matters and How to Improve It - Featured Image

    Why Page Speed Matters and How to Improve It

    Page speed has been a ranking factor for a couple of years now. What's more, each year, its importance to your site's SERP positions is only growing.
    XML Sitemap - Featured Image

    XML Sitemap

    What is a Sitemap? A sitemap is an XML file that includes information about your site’s pages, images, videos, and other files on your website. This information is then presented to a search engine bo...
    Page Speed - Featured Image

    Page Speed

    What is Page Speed? Page speed refers to the time it takes for a user to be able to see the contents of a particular page after clicking through to that page. The wait time depends on how long it take...
    Robots.txt - Featured Image

    Robots.txt

    What is Robots.txt? Robots.txt is a text file that webmasters create and implement on their website to inform search engine crawlers (also known as bots) which pages or files on the website the crawle...
    Alt Text - Featured Image

    Alt Text

    Alternative text, commonly referred to as alt text or alt attributes, is a part of a page’s HTML element that is used to describe an image that appears on the page.
    When to Use a 301 Redirect vs. 302 Redirect - Featured Image

    When to Use a 301 Redirect vs. 302 Redirect

    Webmasters have invariably substituted 302 redirects for a 301 redirect which causes issues for a website. The user's search experience may be the same as both options land the user on the appropriate...
    Why the Hreflang Tag is Essential to Global SEO - Featured Image

    Why the Hreflang Tag is Essential to Global SEO

    If you have an audience in different countries around the world, your website – and digital marketing efforts – will benefit from using hreflang tags. The hreflang attribute tells Google which languag...
    B2B Ecommerce Site Earns 30% YOY Growth in Organic Search Traffic

    B2B-Ecommerce-Site-Earns-30percent-YOY-Traffic

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