Knowledge Base

Discover industry’s best advice, How-to’s, insights and improve your SEO skills

Bot Activity: What is It? Why Is It Important to Monitor? - Featured Image

Bot Activity: What is It? Why Is It Important to Monitor?

Search engines rely heavily on automated software to seek content on the internet. These automated software agents have many different names: spiders, crawlers, and bots. A search engine bot will disc...
Semantic Search and Analysis: Importance in SEO - Featured Image

Semantic Search and Analysis: Importance in SEO

When it comes to the SEO industry, there have been a lot of changes over the years. Originally, search engine optimization was simple and easy to complete with specific keywords to help improve a page...
What is a Site Audit? - Featured Image

What is a Site Audit?

Over the last couple of years, Google has made a variety of updates to its algorithm in terms of how they evaluate a site to show in their organic search engine results page (SERPs). Page speed, for e...
What are Backlinks and How Do They Work? - Featured Image

What are Backlinks and How Do They Work?

The SEO industry changes at an extreme pace, every year marketers evolve their strategies and shift their focus. However, backlinks remain just as crucial of a strategy as when they were first created...
Texas Instruments Conquers the 3 Major SEO Challenges Facing a Global Enterprise

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