Uncover hidden relationships in keywords used by your audience with Intelligent Match and connect intent to expand and reveal ALL the related topics used by your audience.
Leverage our 28+ billion keyword data set to match underlying intent with the freshest data set available anywhere. Know how many topics to cover on one page, or which deserve their own.
Quickly see what new topic trends and which keywords had a jump or decline. Recognize seasonal patterns, changes in behavior, and new opportunities in a single glance for the past 24 months.
The quality of keyword research is only as good as your knowledge of the topic area, your understanding of the audience, and the time you spend combing through large keyword data sets.
With more than 15% of search queries new to Google everyday, there's a mind-boggling variety of ways users search. This leaves unidentified gaps, new trending queries, and the variety of ways searchers look for a product or service unanswered.
Topic Explorer expands how you think about your keyword universe, and easily scales your research faster than ever before.
With NLP processing and AI-driven associations, it goes beyond simple keyword match to empower you to conduct deeply insightful keyword research, irrespective of your knowledge of an industry and understanding of your audience.
With 1 billion keywords added every month, be confident you have the complete picture of all opportunities and ways your audience searches, as well as the ability to uncover new audiences and match intent to expand your visibility with complete topical authority.
Review the step-by-step workflow in Topic Explorer >
Automatically detect the intent overlap in topics and keywords with our proprietary clickstream and intent graph to discover related topics and even more various queries used by your audience.
Overwhelmed by the countless ways users search? Reveal the complex variations of keywords by sorting them by the combinations of patterns to find the most common ways.
Not all keywords related to your topic will be relevant. Filter to hone in on your specific industry to instantly remove the clutter, or start with your industry and filter your findings from there.
Identify all the questions your audience searches in relation to your topic, and filter by all the queries that trigger a featured snippet on the SERP.
Filter by word count to target long-tail keywords to uncover low-hanging fruit opportunities related to your head term.
View rankings within Topic Explorer for your site or ANY competitor to understand where to prioritize, optimize, or create new content.