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    SEO PowerSuite vs. Semrush: What's the Difference?

    Trying to decide between SEO PowerSuite and Semrush? We'll walk you through the key features, costs, and user reviews of each option so you can make an informed decision.

    Compare the two SEO solutions below, then use our side-by-side evaluation checklist to keep track of key capabilities and price points!  


    About SEO PowerSuite

    SEO PowerSuite is an SEO software that includes four main tools:

    #1. Rank Tracker

    This tool includes rank tracking for 400+ search engines and keyword research. For the latter, it pulls together data from 23 tools, like Google Analytics, Google Search Console, Keyword Planner, etc. You can then generate custom, white-label SEO reports to share the data. 

    #2. SEO Spyglass

    Spyglass is SEO Powersuite's backlink research tool. According to their website, they crawl 7.1 billion web pages per day. Users can organize and filter their backlinks in different ways, or disavow those that have a high penalty risk. 

    #3. WebSite Auditor:

    As the name suggests, Website Auditor is SEO PowerSuite's website audit tool. Here, users can locate SEO issues like broken links, duplicate content, redirect chains, and more. This tool also includes content optimization.

    #4. LinkAssistant

    This tool includes link outreach and management. Users can choose between 10 common link-building methods (e.g. guest posting, reviews, commenting) and the tool will provide relevant link suggestions for the project.

    How Much Does SEO PowerSuite Cost?

    SEO PowerSuite has two plans in addition to a free version:

    • Professional: $299 per year
    • Enterprise: $499 per year

    The free license includes all four tools listed above in addition to unlimited keyword tracking, site crawling and auditing of up to 500 URLs and backlink tracking and link auditing of up to 1,100 links.

    Their Professional plan provides additional capabilities such as a dedicated query processing system and the ability to schedule SEO tasks and save projects.

    The Enterprise plan, which is designed for client work, allows users to save reports in PDF, schedule reports and report delivery, and export data in .csv, .sql, and html.

    The tools can also be purchased individually.

    SEO PowerSuite User Reviews

    SEO PowerSuite scores a 4.5 out of 5 on G2, and a 4.1 on Capterra. (April 2023)

    Looking for more software comparisons? Head to our SEO tools comparison page.

    About Semrush

    Semrush is an online visibility and SaaS platform that includes dozens of different for search engine optimization, content, market research, advertising, social media marketing, and agency solutions.

    26 tools fall under the SEO category specifically, split across these six subtopics:

    #1. Keyword Research

    See a keyword overview that includes search volume, intent, keyword difficult, CPC, and more. Or, research new opportunities with the Keyword Magic Tool: a database of more than 21 million keywords. There is also an integration with Google Analytics. 

    #2. On-Page SEO

    The on-page SEO subtopic includes Semrush's site audit tool that gives you actionable solutions to fix site issues. The on-page checker and log file analyzer are also included here. 

    #3. Local SEO

    Highlight your local business with Semrush's listing management tool to land in relevant directories. Plus, local rank tracking goes down to the zip code level.  

    #4. Rank Tracking

    The Semrush rank tracker work for any keyword, domain, or competitor on Google. Then, their "Sensor" tool can be used to track SERP volatility for Google and Baidu.

    #5. Link Building

    With a database of more than 43 trillion backlinks, you can find new backlink opportunities, or audit your current backlink profile. 

    #6. Competitor SEO Analysis

    Compare competitors to find keyword gaps, or start with one domain and see insights for that specific competitor. You can turn these insights into SEO reports with drag-and-drop widgets and export as a PDF.  

    How Much Does Semrush Cost?

    Semrush has three different plans depending on the size of your business. 

    • Pro: Small in-house team or freelancers, $119.95 per month
    • Guru: Built for SMEs and marketing consultants, $229.95 per month
    • Business: Large agencies and enterprises, $449.95 per month

    Their Pro option provides competitor analysis, keyword research, and website auditing. Users can create 5 projects, track 500 keywords, and generate 10,000 results per report. 

    The Guru plan offers all of the capabilities of the Pro plan plus the Content Marketing Toolkit, Looker Studio integration, and the ability to reference historical data. Users can create 15 projects, track 1,500 keywords, and generate 30,000 results per report.

    Lastly, the Business option offers all the previously listed capabilities plus Share of Voice, extended limits, free migration from third-party tools, and API access. Users can create 40 projects, track 5,000 keywords, and generate 50,000 results per report. 


    A free trial is available for the Pro and Guru packages. 

    Semrush User Reviews

    Semrush scores a 4.5 out of 5 on G2, and a 4.7 on Capterra. (April 2023)

    Add seoClarity to Your Comparison List

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    30+ Billion Keyword Data Set

    The largest, freshest keyword research data set out there so you can understand the latest ways your audience searches.

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    Built for scale, there are no limits on user seats, crawlable pages, competitive comparisons, and more.

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    Make the Right Decision About Your SEO Solution

    Template Comparison

    There's a lot of information out there - how can you know for sure you're making the right choice for your SEO program?

    Use this evaluation template to:

    • Build a side-by-side comparison of SEO solutions
    • Share key requirements of an SEO platform with your executives
    • Know exactly what to expect from an SEO platform

    Access the evaluation checklist >

    Template Comparison

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    Frequently Asked Questions

    How much does seoClarity cost?

    Pricing starts at $3,000 per month, and is based on your number of keywords and domains. 

    You can learn more about pricing specifics on our pricing page

    What services are available?

    seoClarity becomes an extension of your team. 

    Each client has a dedicated Client Success Manager and access to SEO Advisory services, where you can have your questions answered by experts with more than a decade of SEO experience. 

    There are additional services available, including strategic SEO consulting, content marketing services, and data science services. 

    More information is available on our Professional Services page.


    How do I learn more?

    You have questions, we have answers. 

    Head over to our FAQ page for everything you need to know about seoClarity. 

    How do I get started?

    Fill out the form below and one of our Account Executives will prepare a personalized demo so you can see the features that matter most to your SEO program.

    A free 5-day trial is also available.  

    Not ready for a demo? You can start the platform tour on our platform page.

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