seoClarity Unveils ArcAI 2.0: The Complete Tech Stack for Answer Engine Optimization

Company Showcases Eight New Products Built to Turn Visibility Into Action

[Chicago, IL – November 6, 2025]—seoClarity, the leading enterprise AI search platform, has announced the start of its ArcAI 2.0 AI Innovation Series, a multi-week feature spotlight highlighting the newest capabilities across the ArcAI platform. 

Backed by a multi-million-dollar investment and nearly a year of client-driven development, ArcAI 2.0 marks the next evolution of Answer Engine Optimization (AEO) to connect visibility, insights, and action in one unified platform. 

It helps enterprise teams go from simply knowing where they appear in AI search results to building a flywheel for continued AEO success.

ArcAI 2.0 AI Innovation Series

Each week, new innovations from ArcAI 2.0 will be released, including:

• Content Optimizer (Gen 2): Delivers AI-specific optimization blueprints that enhance content for both AI and traditional search.
• AI Indexer: Ensures new or updated pages are discoverable by AI search engines by accelerating indexing so brand content is included in AI responses faster.
• AI Explorer: See how many searches are happening every month, what’s trending, and related prompts for any topic or keyword
• AI Knowledge: Creates a central content repository to quickly help you check if an answer already exists, or if you need to create one.
• Persona-Based Visibility: See how different audiences (e.g., leisure traveler vs business traveler) experience your brand in AI search results.
• Expanded Coverage: Now tracks across nine AI engines, including ChatGPT, Perplexity, Gemini, Bing Copilot, Grok, DeepSeek, Claude, Google AI Mode, and AI Overviews.
• AI Accuracy: Automatically checks AI-generated responses against verified brand sources to detect misinformation and protect trust.
• Pulse (Brand Mention Intelligence): Surfaces where your brand and competitors are being discussed across the web to inform PR and outreach.

Together, these capabilities expand ArcAI into the complete enterprise tech stack for AEO, helping brands move from data to decisions with speed, confidence, and clarity.

“This isn’t about chasing the next AI trend,” said Mitul Gandhi, Co-Founder and Chief Product Architect at seoClarity.

“We’re giving enterprise brands a clear, actionable path forward by turning AI search data and insights into actions that shape how their brand is seen across every answer engine.”
-- Mitul Gandhi, Co-Founder and Chief Product Architect

Leading Through Education, Research, and Investment

The ArcAI 2.0 AI Innovation Series also highlights seoClarity’s continued investment in original research, client education, and platform development, including:

• The first AEO Certification Program, helping teams across SEO, content, and PR learn how to influence AI search visibility.
• A scientifically validated AI Search Demand Model, built on open-source data from the National Bureau of Economic Research.
• Ongoing growth in engineering, data science, and client success teams, fueled by a multi-million-dollar expansion initiative.

Availability

ArcAI is available now to seoClarity clients, and new updates from the product showcase will be featured over the next 8 weeks at https://www.seoclarity.net/ai-seo/clarity-arcai-2.0-innovations-hub 

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ABOUT SEOCLARITY
seoClarity is the leading AI search platform and complete suite of SEO solutions that helps brands compete and win in an AI-first search world. Trusted by 3,500+ brands and agencies, seoClarity unifies AI search optimization, content strategy, and technical SEO in one scalable, enterprise-ready platform. For more information, visit https://www.seoclarity.net/platform/.

Press Contact:
Mary Kate Mack
Brand Engagement and Partnership Manager
Email: mmack@seoclarity.net